Twitter plans to offer a paid service soon. Twitter is not moving towards advertising, but did say they would be launching new tools and services for businesses by the end of this year.
The company is developing tools and services to offer on top of their free microblogging service. This 2 year old site has exploded in popularity but still has the problem of how to generate revenue from it.
Twitter has hired a product manager to analyze how it could develop paid services. One suggestion is that the company could sell analytic data to corporate users or paid corporate Twitter accounts.
Twitter is increasingly being used for corporate communications. Companies like Zappos and Dell have found it to be a great way to touch base with customers.
More and more companies like Twitter are working to develop ways to turn all that traffic into revenue. This is a nice problem to have… They have an audience that they are trying to develop product for; instead of the way most businesses do it by developing a product first and then having to find an audience.
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