Tweet If I see another ad that contains one of these two pictures: I might scream. Like a girl. Does your company sell products or services that include some sort of spa / lotion / beauty enhancement / lipo-laser treatment? Are
Read more →Tweet Canucks-logoed flags perched atop mini-vans. Canadian flags waving from front porches. Soccer enthusiasts flying team flags from anywhere they can stick them. It seems everywhere I look this week, my eye is drawn to one kind of flag or another. Flags are representative. Flags show, from
Read more →Tweet Definition of relevant: having significant and demonstrable bearing on the matter at hand In a sales world where everyone is striving to be the most creative, the most unique, and the most memorable for their prospects and customers, sometimes the last adjective that comes to mind
Read more →Tweet Last week an organization that I like invited me to a webinar. The webinar promised that a marketing guru would teach me how to increase my business. Since I had no meetings scheduled that afternoon, I figured I’d give it a listen, since sitting in on
Read more →Tweet How many words does it take you to get to your point? See how we did that? We got to our point in the very first sentence of this blog post. No one likes to search for the needle in the haystack. In business conversation, it
Read more →
<