You want your business to grow, but find it more and more difficult to put time into marketing and selling your products and services. Business owners know they they should be doing more marketing but where does one begin? The world changes quickly. New technology impacts everything we do and new things are great, if you can keep up.
To be successful, you need to have a good command on the direction your markets and competitors are moving. You must develop strategies, products, services and communications to reach potential customers. From corporate identity to sales materials; from advertising to customer incentives; from market trends to customer trends; from marketing objectives to sales targets. All of the above, and lots more, are crucial to the long term health of a company. The primary responsibility of the marketing expert is to help you stay on top of it all.
So how do small and medium-sized business cope with this challenge without a permanent marketing function within the company? Very often they don’t. Determining marketing strategy is left to the company owner or a “designated person” and usually that person does not have the expertise to undertake the task.
But there is a solution. It’s called Red Giraffe’s Momentum Marketing Program.
Momentum Marketing is the utilization of a marketing expert for the prime purpose of providing a company with marketing expertise, without needing to add more permanent employees to your organization.
Many companies find it difficult to justify permanent marketing employees, either from a cost perspective and/or from a time perspective. Red Giraffe’s Momentum Marketing Program provides a new and efficient alternative by offering the company flexibility to control just how much time and money it wants to allocate to the marketing function, and still have the highest quality expertise and experience to call upon.
If you need professional, experienced, executive-level marketing assistance give us a call. We’ll put together a custom plan that addresses your marketing related needs.